HELLO, I'M
Roland Johnson
Advertising and Marketing Student
Team Member at Brumos Racing
Jacksonville, Florida
Roland L. Johnson
BS Communications
Advertising Concentration
Marketing Minor
Jacksonville, FL
About
MY BACKGROUND
Considering myself to be a jack of all trades, my work has taken me across the country. Whether it be on a pit crew in Daytona or Monterey, putting an engine in a 1920's Indy Car or 60's Porsche, in a board room pitching advertising services, prepping material for clients, or occasionally selling cars for friends, it's safe to say I feel comfortable doing it. I understand the value of being useful, and how to add value to whatever it is I'm working on. I want my work to affect the bottom line, and improve the quality of life for those around me.
Education
WHAT I’VE LEARNED
2016-2020
University of North Florida - Jacksonville, FL
Bachelor of Science in Communication
Concentration in Advertising
Minor in Marketing
GPA in major - 3.6/4.0
Experience
WHERE I’VE WORKED
January 2017 - March 2020, Jacksonville
Brumos Racing/The Brumos Collection, Team Member
August 2019 - December 2019, Jacksonville
360 Creative, Campaign Director
2003-2016
The Bolles School - Jacksonville, FL
Class of 2016
Organizations
June 2019 - August 2019, New York
Good Apple, Out-of-Home Intern
January 2020 - April 2020, Jacksonville
Independent Communications Research
2019-Present
The Bolles School Alumni Board
Skills
Awards
-Highly developed interpersonal skills through constant teamwork
-Experienced in exotic car transportation
-Proficient in Microsoft Office Suite
-Calm working demeanor
-Working knowledge of market trends in the auto industry
-Working knowledge of Adobe Photoshop and Indesign
2017 - Amelia Island Concours d'Elegance "Best in Show" winner
2017 - Lake Mirror Classic "Best in Show" winner
2018 - Porsche Rennsport Reunion "Best Production Racecar" Winner
Current Reading
On China By Henry Kissinger
My fascination with 1970’s American politics has led me to read books by Bob Woodward & Carl Bernstein, John Dean, and Alexander Butterfield. A recurring character, who shows up in all pertinent readings of the era, is Henry Kissinger, Secretary of State to President Richard Nixon. Kissinger’s book “On China” provides a detailed account of China’s history and cultural development by the man who has done more diplomatic work in China than any other Westerner. Kissinger goes into great detail to exam China’s past of isolationism, its response to Western cultures, ie. Macartney’s attempt to set up a British embassy in Beijing, and China’s remarkable ability to remain distinctly Chinese while under conquest by numerous “barbarian” tribes. Now one of the world’s premier economies, it is doubly important to understand the history and culture of China in order to due business with them, and to understand the actions they have taken in recent years regarding expansion into the South China Sea or actions taken by them in Tibet.
